Now, personally, i am always so sceptical about eye products doing anything of the sort.
The only product i can really compare this to is the Soap & Glory one i bought last week, although that is in Gel form, so infact are 2 completely different products.
It is unscented & in more of a lotion form. It also has a very apparent “cooling” effect. Which actually, is the nicest i’ve ever tried.
I have been applying this most mornings, and i can’t say i have noticed any difference in my dark circles (not that it claims to deminish these) but i LOVE the feeling this leaves. It tightens, cools and really does well in making me feel awake.